| January 23, 2008 | ||
| 10:50 am | to | 11:20 am |
A new breed of consumers have arrived. The New York Times calls them “The biggest market you’ve never heard of.” These individuals are no longer content with an ample, convenient, low-priced and diverse supply of goods and services, but instead want to integrate their social, political and economic values with their actions in the marketplace. What are your company’s core values? How are they reflected in your marketing message? How do you reach this new consumer? Carolyn Parrs, Certified Marketing Coach and Co-founder of Mind Over Markets (MindOverMarkets.com), will discuss how to incorporate “values-driven” marketing messages and the New Media into your marketing strategy that will not only build your brand but a better world too.
Presented by the NM Association for Women in Communications. Wednesday, January 23, 8am-1pm. Carolyn’s talk: 10:50-11:20am. Tanoan Country Club, 10801 Academy Road, NE, Albuquerque, NM. $30 A.M. Program; $25 Lunch Program; $50 for both. For more info or to register: www.eventsnmore.com or powcoach@comcast.net or call Phyllis Wolf, 505-323-5858.
